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One thing that is a must as a photographer is knowing your gear. This is not just knowing what gear you have, but knowing how to use it and how it works. There are no shortcuts. In this video, instructor Skip Cohen discusses why it is essential as a professional photographer to know your gear and why you need to have back up gear.
Skip Cohen is president of Marketing Essentials International, a consulting firm specializing in photography projects. He is past president of Rangefinder Publishing Inc., where he oversaw Rangefinder and AfterCapture magazines, the Wedding and Portrait Photographers International (WPPI), and the WPPI Conference + Expo.