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When you start out as a professional photographer there are great benefits to starting out with good habits. One of these habits is keeping track of your costs that range from buying new furniture to buying printer ink. In this video, instructor Skip Cohen discusses the importance of keeping track of your costs.
Skip Cohen is president of Marketing Essentials International, a consulting firm specializing in photography projects. He is past president of Rangefinder Publishing Inc., where he oversaw Rangefinder and AfterCapture magazines, the Wedding and Portrait Photographers International (WPPI), and the WPPI Conference + Expo.